5/2/2017 | BUSINESS AND MANAGEMENT Page Content Business Management is an interesting path of study that unlocks a host of opportunities. At Varsity College, a brand of The Independent Institute of Education (The IIE), we often receive questions from prospective students about the ins and outs of this line of work. So we’ve decided to put together a few answers for you to satisfy your curiosity.What is business management?It’s quite a broad and all-encompassing term, but in a nutshell, this popular industry refers to organising and coordinating business activities in line with defined targets and objectives. This means that once business goals have been formulated, you’ll do anything and everything required to ensure that they’re always met and even perhaps exceeded. It’s necessary because it’s what drives businesses forward, especially in markets where there is fierce competition to achieve and remain successful.Reputation is everythingSure, this is nothing new but online reputations can be turned to something negative alarmingly fast. From a Facebook post gone wrong to a misinterpreted blog post, every brand needs a fast-thinking, and even faster acting. team who can manage their online reputation and salvage even the most uncomfortable of situations.What skills do you gain by studying towards business management?Studies include understanding business organisations, markets, customers, finance, entrepreneurship, operations, communications, policies, and strategy. All of this helps to paint a total picture of what it takes to effectively manage a profitable business.What line of work can you venture into?The beauty of this programme is that the career opportunities are both interesting and promising. With the IIE’s Diploma in Business Management and Entrepreneurship, you could find yourself working and excelling in any of the following areas:EntrepreneurshipFranchise ManagementSmall Business ManagementHow long is a diploma in business from Varsity College?The IIE’s Diploma in Business Management & Entrepreneurship is structured over two years so that students can get to grips with all relevant theory, without feeling rushed or pressured. The complete programme consists of 23 comprehensive modules, with lectures being held on a full-time basis on our 8 campuses across the country. If you consider the impact that two years could have on the rest of your life, it’s no wonder so many choose to get a reputable qualification like this one behind their names.Make the most of your studiesAn important part of your tertiary education is choosing the right provider. Of course, the choice is yours and yours alone, but you should always have enough information to make the decision that’s best for you. Varsity College is a brand of The Independent Institute of Education (The IIE), the largest private tertiary education provider in the country. For more on our programmes please visit our website, www.varsitycollege.co.za. Varsity College is a brand of the Independent Institute of Education (The IIE).