SCHOOL OF PSYCHOLOGY AND COMMUNICATION

IIE Bachelor of Arts Honours in Communication

The IIE Bachelor of Arts Honours in Communication will provide an articulation route for graduates holding a relevant Bachelor of Arts degree or equivalent qualification with Communication Studies up to NQF level 7. In line with industry demand, this degree will equip students with deeper insight into and proficiency in some of the core fields in the communication discipline and guide them in applying such knowledge in a particular context.

Due to the fact that communication encompasses such a broad spectrum of themes in inter-disciplinary areas, and since it plays a major role in many sectors such as government departments, businesses, healthcare, media institutions, information technology, non-governmental organisations and in private practice, it is essential to provide a qualification that enables candidates to acquire advanced skills, competencies and knowledge in communication practice. Communication is fundamental on so many levels that it is vital to develop graduates who have mastered its mechanisms. The command of communication mechanisms will enable graduates to become communication professionals who are equipped to deal with evolving challenges in global, cultural, political and business environments. Since communication is the driving force for innovation and progress, dynamic and professionally sound leadership skills need to be incorporated into the development of communication professionals who will apply these skills to the successful execution of corporate strategies. Communication studies also provides graduates with important personal insights into the world that can broaden their horizons, and enhance skills development valuable to all employers such as team work, critical thinking, analysis and problem-solving skills, as well as strong writing and presentation skills. This communication qualification is also designed to enable candidates to pursue further personal and professional development, and to promote life-long learning.

The qualification thus builds on a broad knowledge base of communication that students acquired at undergraduate level, whilst consolidating and deepening students’ insight and expertise in some of the core fields of the communication discipline; thereby, extending their knowledge of communication theory, strategic communication and leadership, contemporary communication practices, critical studies and research methodology, as applied to business contexts. The IIE Bachelor of Arts Honours in Communication degree will therefore produce qualified, competent communication professionals and leaders who are able to think critically, strategically and creatively and who are able to solve communication-related problems in business contexts in innovative ways. 

Through the development of key communication-related skills and competencies, graduates will be prepared to take up positions in a variety of business and communication-related sectors. This qualification will further prepare graduates to continue their communication studies at NQF level 9 as a result of the strong emphasis placed on the development of advanced research skills.
What admission requirements will I need to study this Honours degree? 
• An appropriate Bachelor’s Degree; OR 
• An appropriate Advanced Diploma, provided that a 360 credit Diploma OR appropriate equivalent has been completed. 
• Candidates: 
o Must have completed Communication Science at NQF level 7; and 
o Are required to have a minimum final year average of 60% in their third year modules (NQF7) for the aforementioned prerequisite qualification. Those with a final year average of 58-59% may be considered but will be conditionally admitted; and 
o Must have completed a foundation research module at the undergraduate level, preferably at NQF level 7. Those who have not completed a foundation research module at undergraduate level will be required to do The IIE Introduction to Research SLP and to demonstrate an understanding of basic research before they can commence their research report; 
• OR 

• Candidates who fall outside the above criteria, but who can demonstrate, to the satisfaction of The IIE that they have an appropriate , related qualification or work-based learning, which has taken the candidate to the equivalent of an NQF level 7 Communication-related qualification, may be considered for admission into this programme through an RPL process. 
• If you are an international student, you must ensure that: 
• you have an equivalent qualification to the aforementioned; 

• your equivalent qualification is evaluated by Universities South Africa; 
• you have a valid study visa issued in the name of The IIE that covers the duration of your studies. 


The IIE’s Bachelor of Arts Honours in Communication degree is accredited by the Council on Higher Education (CHE) and is registered with the South African Qualifications Authority (SAQA) on the National Qualifications Framework (NQF) as a 120-credit qualification on level 8 (Provisional SAQA ID No. 98032).The IIE - accredited by The British Accreditation Council.

The IIE has been internationally recognised and accredited by The British Accreditation Council (BAC). The BAC has been responsible for setting standards within the independent further and higher education sector for 25 years. Their accreditation is held by hundreds of colleges in the UK and overseas. They provide the leading mark of educational quality for the sector, which is used by students, parents, agencies and beyond as a guarantee of standards.
For more information please visit http://www.the-bac.org/
This degree will open up an exciting range of career options. This degree is a perfect stepping stone to a diverse and exciting range of related career opportunities:
 
• Communication accounts administration 
• Communication consulting 
• Relationship management 
• Research communication management 
• Media consulting 
• Social media communication 
• Researching Internal communications management/ Communication audits 
• Lecturing 
The IIE BA Honours in Communication is offered as a one year full-time degree at Varsity College. 
In addition to attending lectures, you will be expected to spend time conducting your own study plan as well as research and work on assignments. Learning material is of the highest quality and offers students a blended learning experience where the face-to-face teaching sessions are supplemented with specific online learning activities, digital content/study material, relevant current textbooks and assessments. 

To gain the most from the blended learning experience and VC’s Wireless classrooms and campuses, students are required to BYOT (Bring Your Own Technology) – mobile device, netbook, laptop or tablet – to develop the necessary academic and digital literacies over the duration of this degree.

​The IIE Bachelor of Arts Honours in Communication degree is accredited by the Council on Higher Education (CHE) and is registered with the South African Qualifications Authority (SAQA) on the National Qualifications Framework (NQF) at level 8 - the same level as other equivalent honours degrees at South African universities. The opportunity to apply for further study at any South African university exists subject to meeting specific programme entrance requirements.