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SCHOOL OF PSYCHOLOGY AND COMMUNICATION

IIE Bachelor of Arts Honours in Communication

The IIE Bachelor of Arts Honours in Communication will provide an articulation route for graduates holding a relevant Bachelor of Arts degree or equivalent qualification with Communication Studies up to NQF level 7. In line with industry demand, this degree will equip students with deeper insight into and proficiency in some of the core fields in the communication discipline and guide them in applying such knowledge in a particular context.

Due to the fact that communication encompasses such a broad spectrum of themes in inter-disciplinary areas, and since it plays a major role in many sectors such as government departments, businesses, healthcare, media institutions, information technology, non-governmental organisations and in private practice, it is essential to provide a qualification that enables candidates to acquire advanced skills, competencies and knowledge in communication practice. Communication is fundamental on so many levels that it is vital to develop graduates who have mastered its mechanisms. The command of communication mechanisms will enable graduates to become communication professionals who are equipped to deal with evolving challenges in global, cultural, political and business environments. Since communication is the driving force for innovation and progress, dynamic and professionally sound leadership skills need to be incorporated into the development of communication professionals who will apply these skills to the successful execution of corporate strategies. Communication studies also provides graduates with important personal insights into the world that can broaden their horizons, and enhance skills development valuable to all employers such as team work, critical thinking, analysis and problem-solving skills, as well as strong writing and presentation skills. This communication qualification is also designed to enable candidates to pursue further personal and professional development, and to promote life-long learning.

The qualification thus builds on a broad knowledge base of communication that students acquired at undergraduate level, whilst consolidating and deepening students’ insight and expertise in some of the core fields of the communication discipline; thereby, extending their knowledge of communication theory, strategic communication and leadership, contemporary communication practices, critical studies and research methodology, as applied to business contexts. The IIE Bachelor of Arts Honours in Communication degree will therefore produce qualified, competent communication professionals and leaders who are able to think critically, strategically and creatively and who are able to solve communication-related problems in business contexts in innovative ways. 

Through the development of key communication-related skills and competencies, graduates will be prepared to take up positions in a variety of business and communication-related sectors. This qualification will further prepare graduates to continue their communication studies at NQF level 9 as a result of the strong emphasis placed on the development of advanced research skills.

What admission requirements will I need to study this Honours degree?

Minimum Entrance

Requirement:

An appropriate

Bachelor’s Degree;

OR

An appropriate

Advanced Diploma,

provided that a 360

credit Diploma or

appropriate

equivalent has been

completed, with an

average of 60% in

the final year.

Communication

Candidates must have completed

Communication Science at NQF Level 7 and a

foundation research module at the

undergraduate level, preferably at NQF Level

7. Those who have not completed a

foundation research module at

undergraduate level will be required to do

The IIE Introduction to Research SLP and

need to be able to demonstrate an

understanding of basic research before they

can commence with their research report.

Candidates are normally required to have a

minimum final year average of 60% in the

qualifications final-year (NQF L7) modules.

Those with a final year average of 55 - 59%

will be admitted if they attained 60% or

higher for the designated cognate/core

discipline modules at final-year (NQF L7)

level.

Senate Discretionary Admission

Recognition of Prior Learning (RPL)

Candidates who fall outside the above criteria, but who can demonstrate, to the satisfaction of The IIE that they have an appropriate, related qualification or work-based learning, which has taken the candidate to the equivalent of an NQF Level 7 Communication-related qualification, may be considered for admission into this programme through an RPL process.


The IIE’s Bachelor of Arts Honours in Communication degree is accredited by the Council on Higher Education (CHE) and is registered with the South African Qualifications Authority (SAQA) on the National Qualifications Framework (NQF) as a 120-credit qualification on level 8 (Provisional SAQA ID No. 98032).The IIE - accredited by The British Accreditation Council.

The IIE has been internationally recognised and accredited by The British Accreditation Council (BAC). The BAC has been responsible for setting standards within the independent further and higher education sector for 25 years. Their accreditation is held by hundreds of colleges in the UK and overseas. They provide the leading mark of educational quality for the sector, which is used by students, parents, agencies and beyond as a guarantee of standards.
For more information please visit http://www.the-bac.org/
This degree is a perfect stepping stone to a diverse and exciting range of Communication-related career opportunities including but not limited to: • Communication accounts administration • Communication consulting • Relationship management • Research • Communication management • Media consulting • Social media communication • Internal Communication audits • Lecturing
The IIE BA Honours in Communication degree is a one-year post-graduate degree. The academic year runs from February to November. The modules are delivered on a full-time basis with lectures and tutorials being scheduled during the day from Monday to Friday. Due to the VC Blend approach, you will be expected to spend time conducting your own research, study for assessments and work on assignments. To gain the most from the blended learning experience, VC's Wireless classrooms and campuses, students are required to BYOT (Bring Your Own Technology) such as mobile devices, netbooks, laptops or tablets, etc. so as to develop the necessary academic and digital literacies during this degree.

​The IIE Bachelor of Arts Honours in Communication degree is accredited by the Council on Higher Education (CHE) and is registered with the South African Qualifications Authority (SAQA) on the National Qualifications Framework (NQF) at level 8 - the same level as other equivalent honours degrees at South African universities. The opportunity to apply for further study at any South African university exists subject to meeting specific programme entrance requirements.