- An appropriate Bachelor’s Degree; OR
- An appropriate Advanced Diploma, provided that a 360 credit Diploma OR appropriate equivalent has been completed.
An appropriate degree would be a Bachelor of Business Administration (BBA) or Bachelor of Commerce (BCom) or equivalent qualification(s), with one of the management disciplines at NQF Level 7.
- Candidates are normally required to have a minimum final year average of 60% in their third-year modules (NQF L7) for the aforementioned prerequisite qualification. Those with a final year average of 58 or 59% may be considered but will be conditionally admitted.
- Candidates must have completed a foundation research module at the undergraduate level, preferably at NQF Level 7. Those who have not completed a foundation research module at undergraduate level will be required to do The IIE Introduction to Research SLP and to demonstrate an understanding of basic research before they can commence their research report.
- Graduates of The IIE who do not meet the conditional admissions requirements for admission to Honours can enrol for and repeat all or some of their NQF Level 7 modules in order to improve their marks so that they can meet the entry requirements for Honours. These graduate students will then receive an additional transcript after the completion of the repeat module(s), where the repeat module(s) will appear as a second iteration of the module(s) on the transcript. The marks from the second iteration can then be used for admission to Honours in the subsequent academic year. This option is only available to graduates from The IIE and does not apply to graduates from other HE institutions.
RPL: Candidates who fall outside the above criteria, but who can demonstrate, to the satisfaction of The IIE that they have an appropriate, related qualification or work-based learning, which has taken the candidate to the equivalent of an NQF Level 7 Marketing, Branding or Communication-related qualification, may be considered for admission into this programme through an RPL process.